"Know Your Numbers" at the Joslin Store, etc.
Well now, I suppose you know your book about diabetes is ON THE MAP when it's available via the Joslin Diabetes Center online store. Of course, it helps that Dr. Jackson has been a fixture at that world-leading diabetes treatment
center for over 20 years.He is Medical Director Joslin's highly successful DO IT (Diabetes Outpatient Intensive Treatment) program -- an intensive outpatient seminar that combines teaching and training with actual on-site exercise and meal sessions. In other words, patients spend 3-1/2 days of intensive time with Joslin doctors, nutritionists and exercise physiologists getting to the bottom of their own most pressing health issues with diabetes. There's nothing quite like it.
And Dr. Jackson always felt that the majority of patients attending the DO IT program would have been in much better shape upon arrival if they'd had early access to the info in our book, i.e. the details of the 5 key tests to monitor your health with diabetes. This was his major incentive to write the book, he tells me.
The reason that we both care is that we both know lots of people who have feelings, ideas, and
opinions about their diabetes, but don’t really know the actual status of their
own health. Too often they focus one
factor, like glucose readings, or food… with
constant frustration... because their idea of "doing good" is very vague indeed. But we felt there must be a better way Because now, for the first time in history,
the specific tools and knowledge you
need to live long and well with diabetes are readily available.
Consider this (from our Preface):
In the
past, people were essentially groping in the dark with their diabetes. The
tests and methods available were so primitive that it really was like fumbling
in a dark room towards the door marked "Exit Here for a Long and Health Life" that you knew was there, but couldn’t see.
Since doctors could only guess at their daily glucose levels, for example, patients were subjected to all sorts of drills—like eating the same bland food for dinner every night for years on end—in the hopes that this would keep their diabetes in control.
But now
the light in that dark room has been switched on! Improved laboratory tests and
advanced tools like home glucose meters let you see where you’re going—and
sometimes you’ll find there are even different paths to reach the same door marked "Exit Here for a Long and Health Life" on the other side of room. So you even have some flexibility in your
health improvement choices.
That's the approach, folks. Publisher's Group UK calls it "a brilliant idea whose time has come."